Colin Kaepernick, the American football star has been unveiled as the new face of a major advertising campaign.
Kaepernick, sparked an uproar in the NFL kneeling down during the national anthem in 2016.
Nike’s “Just Do IT” 30th anniversary campaign will be led by the former San Francisco 49ers quarterback Colin Kaepernick.
Many NFL players followed Kaepernick’s suit, but the protests have divided the nation.
Even President Donald Trump has called for the NFL teams to sack the players who “disrespect” the US flag and called them “sons of bitches”.
The Nike adverts show the former San Fransisco quarterback with the slogan: “Believe in something. Even if it means sacrificing everything.”
Kaepernick is among the numerous other players – including tennis goliath Serena Williams, NFL players Shaquem Griffin and Odell Beckham Jr – to turn up in the 30t anniversary “Just Do It” campaign.
Kaepernick on Monday posted the slogan and then advertisement on his Twitter account.
The 30-year-old, former 49ers quarterback had signed a sponsorship offer in 2011 with Nike.
Nike have kept him in their payroll throughout the kneeling controversy.
Kaepernick left the 49ers after opting out of his contract in 2017 and since then has not featured in any NFL game.
Kaepernick currently sued the NFL claiming that he is being kept of the league because of his part in the protests.